Posted: 12:50, 08 February 2012
Pinterest has had a lot of press recently, most of it positive
speculation around the future of the site. But is it really as
interesting as it sounds? The investors that recently pumped $27
million into the two year old business last October see...
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Posted: 10:31, 20 January 2012
The inaugural Digital Berkshire event kicked off yesterday,
kindly sponsored and hosted by BlackBerry-RIM at their fantastic HQ
in Slough.
The evening kicked off at 7pm with just shy of 60 attendees
arriving before our speaker took the floor.
W...
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Posted: 11:07, 17 January 2012
A new year is here and what treasures will it hold in terms of
further progressing what we see through our browsers? 2011 trends
gave us some exciting things to play around with including HTML5,
CSS3, A massive improvement in mobile design, subtl...
More
Posted: 01:02, 15 December 2011
The Bed Post has launched its new ecommerce website - www.bed-post.co.uk - following its previous
ecommerce provider, EROL, ceasing to trade. The new website was
developed by Metakinetic, using its MetaCommerce ecommerce
solution.
The Bed Post i...
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Posted: 09:04, 09 December 2011
Metakinetic has joined forces with web and app development
agency Rawnet to co-found a new community for Berkshire - Digital Berkshire.
The community is a spin off of the popular Digital Surrey
group and events, started in 2009 by The Blue...
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Posted: 09:44, 23 November 2011
Ecommerce solution provider Metakinetic has appointed leading
ecommerce channel marketing software provider, Lengow, as its
chosen partner to drive sales and increase the success of its
ecommerce clients' online campaigns.
Lengow, a relatively ...
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Posted: 08:52, 18 November 2011
Metakinetic has appointed award-winning feedback forum Feefo as
its chosen partner to provide an independent merchant review system
to its ecommerce clients.
Feefo
works with some of the biggest names in online retailing to provide
an ho...
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Posted: 01:51, 07 November 2011
Using promotions is a great way to generate sales and increase
traffic to your business. With Christmas just around the corner,
I'd be surprised if you aren't already thinking about what to offer
your customers during the festive period by wa...
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Posted: 09:47, 02 November 2011
OK, so quite a broad sweeping statement, but the announcement of
Twitter's new 'stories' site highlights the far-reaching
application of Twitter in the real world and has unsurprisingly
received lots of buzz today, not least for the great way...
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Posted: 09:26, 21 October 2011
On 10th October, the new EU Consumer Rights Directive has been
formally adopted by Member States in the EU's Council of Ministers.
The new legislation is designed to improve consumer rights in EU
countries, with a strong focus on shopping onl...
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Posted: 09:31, 20 October 2011
Have you written an outstanding piece of work lately? Do you
want to get your work published on Google News? I have great news
for you … you now can!
Google have released a new tag that publishers can include in
the headings of their most ...
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Posted: 11:11, 17 October 2011
The product page on your website is arguably the most important
page on your ecommerce website when encouraging a customer to hit
that all important buy followed by the even more important checkout
button!
A great shop front is all well an...
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Posted: 10:40, 14 October 2011
With this week's news being dominated by stories of BlackBerry's
recent outage and the inconvenience it has caused email-starved
business people and disconnected teens in the UK and the rest of
the world, few accounts of the event have looked...
More
Posted: 10:26, 10 October 2011
Econsultancy has released it's latest Internet Statistics Compendium, which as usual
is crammed with really interesting statistics around everything to
do with the internet. I read it's ecommerce section with great
interest and one statistic ...
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Posted: 09:23, 04 October 2011
Your ecommerce store is the equivalent of your high street shop
front on the web and aside from the obvious, there is one really
big difference. Your customers (or potential customers) aren't able
to touch, feel, smell or try out your product...
More
Posted: 12:18, 20 September 2011
The appeal of a brand is association. Whether we like to admit
it or not, we are all influenced by brands. When we engage with a
brand because of what it stands for, it becomes an expression of
how we see ourselves or wish to be seen by other...
More
Posted: 09:12, 16 September 2011
The way in which Google display site links has recently changed.
Google originally displayed the popular pages within a site as a
user friendly list, this allowed users to visit a specific page
directly without navigation their way through th...
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Posted: 12:46, 07 September 2011
As a successful and growing ecommerce and web agency, we're
curently recruiting for both a new Web Designer and a Web / .NET
Developer.
Please follow the links below to the relevant positions to find
out more about the exciting new roles a...
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Posted: 02:34, 06 September 2011
For most people, Christmas is still 110 days away, that's quite
a long time. Especially considering I have only just unpacked from
my holiday. So what is this British obsession with Christmas?!
I think that Christmas is a pretty lovely kind...
More
Posted: 09:25, 15 August 2011
July has proven to be a good month for Microsoft. Bing's
share of the UK search market grew by 0.96% making it the UK's
second biggest search engine.
Bing had previously lost this position to Yahoo! on their second
birthday in June 2...
More
Posted: 09:52, 12 August 2011
Search Engine Optimisation (SEO) is a pretty specialist
discipline. Understanding Google's highly complex search algorithm
is challenge enough, and understanding it enough to apply SEO
techniques that deliver real results requires some seriou...
More
Posted: 12:51, 11 August 2011
The time is here when static sites should have already become a
thing of the past, with the rapid deployment of increasingly
capable content management systems (CMS). If you have a static site
- sorry, but loosen the bow tie, remove the slipp...
More
Posted: 04:06, 09 August 2011
Google has made more changes to their Merchant Feed
Specification. All feeds will soon have to include:
Availability Status - Google wants to display items even if
they are out of stock, therefore each item needs to have its own
st...
More
Posted: 04:31, 05 August 2011
Are Google going to bring back Realtime Search?
Google turned off their Realtime Search feature back in July
because they could not come up with an agreement with Twitter for
continued access to Twitter's firehouse of data.
Google felt t...
More
Posted: 12:30, 07 July 2011
We're delighted to announce the appointment of our new Search
Marketing Specialist Izam Hussain.
Izam has joined the Metakinetic team having previously worked at
a specialist search agency and brings with her a wealth of
ecommerce search e...
More
Posted: 12:18, 28 June 2011
We'd like to extend our gratitude to our clients and partners
during our period of connectivity issues (the last 24 hours).
We're pleased to announce that normal communications have been
restored. Please revert to using our normal contact d...
More
Posted: 04:50, 27 June 2011
We're pleased to say that our move has gone smoothly. Our shiny
new kitchen is almost complete, our freshly painted walls are
mostly dry and we have a brand new boardroom to welcome our
visitors.
We're currently awaiting installation of ou...
More
Posted: 09:51, 10 June 2011
After lots of hard work, planning and box packing, we have now
moved!
There will be plenty of hard work and activity at the new office
this weekend (photos to follow) and come Monday morning it will be
business as usual, with plenty of ext...
More
Posted: 11:50, 06 June 2011
We're delighted to welcome Dave Sparrow to the Metakinetic team!
He joins us as Project Manager and comes from a fantastic Project
Management background and great breadth of industry experience,
having worked with both large public
...
More
Posted: 02:16, 26 May 2011
We're proud to have launched a new website for Vending4You, a
bespoke vending solutions company based in Berkshire. The new
website provides Vending4You with a fresh new website design with
ecommerce functionality, striking imagery and the im...
More
Posted: 12:05, 20 May 2011
Towels R Us is an online retailer of personalised home textile
products to both the hospitality industry and to private
individuals with a long history of successful trading; the company
has grown significantly in recent years to the extent t...
More
Posted: 10:39, 19 May 2011
Metakinetic is a fast-growing agency specialising in ecommerce
and complex technical web projects. Our search marketing client
base is growing fast and we are now looking to recruit a full time
search marketing professional to manage our SEO ...
More
Posted: 10:43, 06 May 2011
It's a fairly frequently debated topic - should your ecommerce
website offer free shipping to its customers?
In reality, there's no simple 'yes' or 'no' answer. However, in
the interest of actually answering the question that we pose here,
...
More
Posted: 02:16, 04 April 2011
After plenty of hard work, refinement and testing, we are really
pleased to announce the launch our new content management (CMS)
offering. Designed for SMEs, our new offering is a cost effective
content management system package, which includ...
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Posted: 11:46, 23 March 2011
Email marketing. A lot of us do it, but do we get a return on
investment from it? Not always. Maybe it's the data. Maybe the
email marketing software. Maybe the email marketing design.
Under-performing email marketing could be missing the mar...
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Posted: 10:54, 15 March 2011
It's hard work finding your target audience and then persuading
them to come to your website. It's not cheap either. Generally, you
will have made some sort of investment in order to get them there -
usually financial or time, so what are the...
More
Posted: 11:34, 10 March 2011
We had very good feedback on our banner offer, so we've decided
to extend the offer for all you lucky readers for the month of
March.
You can get half price banner design on any commission of 20
banners. So, what would normally be £1,300, ...
More
Posted: 02:14, 07 March 2011
Social media - the buzz word of the last couple of years in
digital marketing, and reported to be an important factor for
ecommerce businesses for the year ahead.
With terms such as social commerce and f-commerce being borne
out of the soc...
More
Posted: 01:33, 04 March 2011
We are feeling the client love this week when we had a lovely
surprise when this delicious hamper arrived from one of our clients
yesterday!
A lot of hard work and commitment had gone into the launch of
our latest ecommerce solution for So...
More
Posted: 02:25, 23 February 2011
Metakinetic is pleased to announce the launch of multi-channel
retailer Soho's new ecommerce website, Sohos.co.uk. The retailer,
currently selling its popular alternative clothing range through a
number of retail outlets in Northern England, ...
More
Posted: 10:30, 15 February 2011
It is one of the longest running debates in the digital world -
open source vs licensed. Strongly argued from both corners, both
open source and licensed models have their advantages. However,
when it comes to ecommerce, there is only one cle...
More
Posted: 11:15, 10 February 2011
We've just launched a new website for Auluxe, an audio
specialist which focuses on unrivalled quality, sustainable luxury
and a commitment to high environmental standards.
The website provides Auluxe with a location to communicate its
busi...
More
Posted: 11:08, 09 February 2011
In an article published by Marketing Week yesterday, the British
Retail Consortium (BRC) was quoted as reporting January retail
sales as being "surprisingly strong". Which is great news, of
course.
But what does "surprisingly strong" actua...
More
Posted: 10:37, 02 February 2011
We had very good feedback on our banner offer, so we've decided
to extend the offer for all you lucky readers for the month of
February.
You can get half price banner design on any commission of 20
banners. So, what would normally be £1,30...
More
Posted: 09:23, 31 January 2011
The impact of the VAT rise... significant impact or excuse for
poor performance?
How has your business been affected by the increase in VAT from
17.5% to 20%? Have you seen a decrease in sales? Was it an
administrative nightmare or a simpl...
More
Posted: 12:15, 21 January 2011
Wow, what a great evening at Digital Surrey last night.
I've watched as the event has grown from being frequented by a
handful of digital specialists, to what must be nearing the largest
regular digital event in the South outside London.
...
More
Posted: 10:08, 13 December 2010
We're delighted to announce the launch of an ecommerce website
for American sportswear etailer Primetime Sports Ltd.
The company's first ecommerce website launched with great
success, seeing a significant number of online sales within its
...
More
Posted: 09:48, 24 November 2010
We're pleased to announce the launch of a new website for
electronics manufacturer Iriver.
A clean and simple design to represent the style and simplicity
of the products it produces, we included checkout functionality to
enable Iriver to ...
More
Posted: 10:24, 01 November 2010
Ahead of the formal launch of SaaS ecommerce software solution
MetaCommerce, Metakinetic has appointed Jocelyn Kirby as Head of
Marketing.
Tasked with driving awareness of the solution, supporting
MetaCommerce's partner program and achievi...
More
Posted: 10:30, 20 September 2010
Metakinetic is delighted to announce the appointment of Vimal
Patel as Business Development Director for the agency.
Previously of the country's largest integrated B2B agency and
one of the UK's top ten digital agencies, Vimal has been task...
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